Terms of Use

Last updated 8 October 2026

1. About these terms

These Terms of Use ("Terms") are an agreement between you and [Company legal name] ("clkr.in", "we", "us" or "our"), with its registered office at [Registered office address, India]. They apply to the clkr.in website, the dashboard at app.clkr.in, our short links and QR codes, the clkr.in API and any related services (together, the "Service").

By creating an account or using the Service you agree to these Terms and to our Privacy Policy. If you use the Service for a company or other organisation, you confirm that you're authorised to accept these Terms for it, and "you" includes that organisation. If you don't agree, don't use the Service.

If you have a separate signed agreement or order form with us, that agreement takes priority over these Terms where they conflict.

2. Who can use clkr.in

You must be at least 18 years old and able to enter a binding contract under Indian law. The Service is meant for business and professional use. You may not use it if we have previously suspended or removed your account, or if you are barred from receiving services under applicable law.

3. Your account

  • You sign in with a one-time code sent to your email. Keep access to that email account secure: anyone who can read it can sign in to your clkr.in account.
  • Give us accurate information and keep your email address up to date.
  • You're responsible for everything that happens in your workspace, including the actions of people you invite and anything done with your API keys.
  • Tell us straight away at hello@clkr.in if you think your account or an API key has been misused.

4. Plans

We offer a free plan and paid plans. What each plan includes is described on our pricing page or in your order form. Some features may be offered as previews or betas; those are provided as they are and may change or be withdrawn.

5. Free plan limits

The free plan lets you use the Service at no charge, within limits such as the number of links you can create, the number of clicks we track, how long we keep click history and which features are available. The current limits are shown on our pricing page and in your dashboard.

We may change, reduce or remove free plan limits and features at any time, with or without prior notice. This includes lowering usage limits, shortening how long click history is kept, moving features to paid plans and ending the free plan. Changes apply from the time they're published on our pricing page or in the dashboard.

When you reach a free plan limit, we may stop creating new links, stop tracking further clicks for that period, or ask you to upgrade. We'll try to keep existing short links redirecting, but we don't guarantee that free links will keep working indefinitely. We may also remove free accounts that have been inactive for 12 months or more, after emailing you at least 30 days before we do.

Because the free plan is provided at no charge, it comes with no service level, uptime commitment or guaranteed support.

  • Fees, billing period and any usage limits for a paid plan are set out on our pricing page or in your order form. Prices are in US dollars (USD) unless stated otherwise and are exclusive of applicable taxes, such as GST, which we'll add to your invoice.
  • Paid plans renew automatically at the end of each billing period unless you cancel before the renewal date. Cancelling stops future renewals; you keep access until the end of the period you've paid for.
  • Fees already paid are non-refundable except where the law requires otherwise or we agree in writing.
  • Unlike the free plan, we'll give you at least 30 days' notice by email before increasing the price of, or materially reducing, a paid plan you're on. The change applies from your next renewal, and you can cancel before then.
  • If a payment fails or is overdue, we may suspend paid features after telling you, and move your workspace to the free plan if it isn't resolved.

7. Acceptable use

Short links are only useful if people can trust them. You must not use the Service, or let anyone else use it, to host, link to, display, upload, publish, transmit or share anything that:

  • belongs to someone else and that you have no right to use;
  • is defamatory, obscene, pornographic, paedophilic, invasive of another person's privacy (including bodily privacy), insulting or harassing on the basis of gender, racially or ethnically objectionable, or encourages money laundering or gambling;
  • is harmful to children;
  • infringes a patent, trademark, copyright or other proprietary right;
  • deceives or misleads people about where a message came from, or knowingly spreads information that is patently false or misleading;
  • impersonates another person or organisation;
  • threatens the unity, integrity, defence, security or sovereignty of India, friendly relations with foreign states or public order, incites any offence, or insults another nation;
  • contains viruses, malware or any code designed to interfere with, damage or take over a computer or device;
  • is otherwise illegal under any law in force in India.

In particular, you must not use the Service for:

  • phishing, credential harvesting, fake login or payment pages, or any page that tries to trick people into revealing personal or financial information;
  • scams, fraud, fake offers, unlicensed lending, illegal betting or pyramid schemes;
  • spam or unsolicited bulk messages, or messages sent to people who haven't consented to receive them;
  • hiding the real destination of a link to get past spam filters, safe-browsing checks, platform rules or messaging regulations;
  • distributing malware, or links to downloads that pretend to be something else;
  • interfering with the Service: probing or bypassing security, rate limits or plan limits, scraping it, creating accounts in bulk or by automated means, or overloading our systems;
  • reverse engineering the Service, except where the law allows it despite this restriction; or
  • reselling the Service without our written permission.

8. SMS, WhatsApp and TRAI rules

If you put clkr.in links in SMS, WhatsApp or other commercial messages sent in India, you are the sender and you are responsible for complying with the Telecom Commercial Communications Customer Preference Regulations, 2018 and other TRAI and DLT requirements. That includes registering your headers, templates and URLs with your DLT operator, getting and recording recipients' consent, and honouring opt-outs.

Features such as header-in-path links, verified destinations and audit logs are designed to help you comply, but using them doesn't by itself make your messages compliant. We aren't responsible for messages being blocked, delayed or rejected by operators, or for penalties imposed on you.

9. Link safety and enforcement

To keep links safe, we may, at any time and without prior notice:

  • check link destinations against lists of unsafe sites, when you create them and afterwards;
  • show visitors a warning page before redirecting them;
  • refuse to create a link, or disable or delete links that we reasonably believe break these Terms or the law;
  • suspend or close accounts involved in abuse.

Where we can, and where it won't help someone cause harm, we'll tell you what we did and why. If you think we got it wrong, write to abuse@clkr.in and we'll review it.

Anyone can report a harmful clkr.in link to abuse@clkr.in. When we receive an order from a court or an authorised government agency, or an actual-knowledge complaint under the Information Technology Act, 2000 and the rules made under it, we'll act on it within the time the law requires.

10. Your content and data

You keep ownership of everything you add to the Service, such as destination URLs, link titles, tags, QR designs and uploaded files ("Your Content"), and of the click analytics generated by your links. You give us a worldwide, non-exclusive, royalty-free licence to host, store, process, display and transmit Your Content only as needed to run, secure and improve the Service and as described in our Privacy Policy.

You're responsible for Your Content and for having the rights to use it. If you collect information about people who click your links, you're responsible for telling them about it and having a lawful basis to do so under the laws that apply to you. We handle that click data on your behalf, as explained in our Privacy Policy.

We may use anonymous, aggregated information that can't identify you or your visitors, such as overall click volumes, to run and improve the Service.

You can export your links and analytics while your account is active. Keep your own copies of anything important: we aren't a backup service.

11. Custom domains

You may connect a domain or subdomain only if you own it or are authorised to use it. You're responsible for its DNS settings and its registration. We'll issue and renew TLS certificates for connected domains through our hosting provider. If a domain is used for abuse, stops pointing to us or its registration lapses, we may disconnect it.

12. API

API access is subject to these Terms, our API documentation and the rate limits of your plan. Keep your API keys secret; you're responsible for all requests made with them. We may change or retire API versions; for paid plans we'll give reasonable notice of breaking changes.

13. Our intellectual property

The Service, including its software, design, the clkr.in name and logo, and our documentation, belongs to us or our licensors and is protected by law. These Terms give you a limited, non-exclusive, non-transferable right to use the Service while your account is active. You may not use our name or logo in a way that suggests we endorse you without our written permission. If you send us feedback or ideas, we may use them without any obligation to you.

14. Third-party services

The Service relies on third parties, such as our hosting, email and payment providers, and links you create point to websites we don't control. We aren't responsible for third-party websites or services, and your use of them is governed by their own terms.

15. Changes to the service

We're always improving clkr.in, so features will change. We may add, change or remove features at any time. For paid plans we won't materially reduce the core features you've paid for during your current billing period. For the free plan, section 5 applies.

16. Suspension and termination

You can stop using the Service and close your account at any time from the dashboard or by emailing hello@clkr.in.

We may suspend or end your access, immediately and without prior notice, if you seriously or repeatedly break these Terms, if we're required to by law, or if your use creates a risk to the Service, to other users or to the public. We may also end the Service or a plan for business reasons; for paid plans we'll give you at least 30 days' notice and refund any prepaid fees for the unused period.

When your account ends, your short links stop redirecting and your data is deleted as described in our Privacy Policy. We may keep a slug reserved for a period, and not let anyone else use it, so that old links can't be taken over. Sections that by their nature should survive termination, such as 10, 13 and 17 to 23, continue to apply.

17. Disclaimers

To the extent the law allows, the Service is provided "as is" and "as available". We don't promise that it will be uninterrupted, error-free or always secure, that every click will be recorded, or that analytics will be complete or exact. Location, device and similar analytics are estimates. We don't promise that links will be delivered by any messaging operator or platform.

18. Limitation of liability

To the extent the law allows:

  • we aren't liable for any indirect, incidental, special, consequential or punitive loss, or for loss of profits, revenue, data, goodwill or business opportunity, even if we were told it was possible; and
  • our total liability for all claims relating to the Service in any 12-month period is limited to the amount you paid us for the Service in the 12 months before the event giving rise to the claim, or US$12 if you haven't paid us anything.

Nothing in these Terms limits liability that can't be limited by law, such as liability for fraud.

19. Indemnity

You'll defend and compensate us, and our directors, employees and contractors, for any claims, losses, penalties and reasonable legal costs arising from Your Content, your links, your messages, or your breach of these Terms or of the law.

20. Governing law and disputes

These Terms are governed by the laws of India. Before starting formal proceedings, please contact us so we can try to resolve the issue informally within 30 days. Subject to that, the courts at [City], India have exclusive jurisdiction over any dispute arising from these Terms or the Service.

21. Changes to these terms

We may update these Terms from time to time. We'll post the new version on this page and change the "Last updated" date. If a change materially reduces your rights, we'll also email account owners at least 15 days before it takes effect, unless the change is needed sooner for legal or security reasons. If you keep using the Service after a change takes effect, you accept the updated Terms. Changes to free plan limits are covered by section 5.

22. Grievance Officer and contact

In line with the Information Technology Act, 2000 and the rules made under it, our Grievance Officer is:

[Grievance Officer name]
[Company legal name]
[Registered office address, India]
Email: grievance@clkr.in

We'll acknowledge a complaint within 24 hours and aim to resolve it within 15 days of receiving it. For anything else, email hello@clkr.in.

23. General

  • These Terms, the Privacy Policy and any order form are the whole agreement between you and us about the Service.
  • If any part of these Terms can't be enforced, the rest still applies.
  • If we don't enforce a right straight away, we haven't given it up.
  • You may not transfer your rights under these Terms without our consent. We may transfer ours as part of a merger, acquisition or sale of assets, and will tell you if we do.
  • We aren't responsible for delays or failures caused by events beyond our reasonable control, such as outages at our providers, network failures, natural disasters or government action.
  • We'll send notices to the email address on your account; you can send notices to us by email.